Investment Banking | Internet & Digital Media

The Stifel Global Technology Group has a broad and extensive track record advising clients in the global internet and digital media ecosystem on strategic and financing initiatives, including M&A and capital fundraising. Our team brings deep domain expertise and far-reaching relationships in the following key segments:

• Consumer e-commerce platforms, omni-channel commerce, and direct-to-consumer brands
• Online transactional marketplaces and peer-to-peer/gig economy platforms
• Mobile apps
• Social networks and communities
• Online video, streaming video on demand (SVOD), and over-the-top (OTT) platforms
• Advertising technologies and platforms
• Gaming and interactive entertainment
• Vertical expertise in online travel, online real estate, and food tech

Our Internet and Digital Media bankers offer a unique perspective. Some of our key team members have joined us with years of operating and investing experience in interactive media industries.

Key trends driving M&A and capital-raising activity in internet and digital media today include:

• Full mobile penetration and the always-on, connected consumer driving rapid changes in consumption models and patterns
• Content producers — from games publishers to multi-channel networks — aiming to shorten time to market and cut content product costs dramatically by leveraging technology to become highly KPI driven and metrics focused
• Evolution of traditional e-commerce toward e-commerce 3.0, driven by the connection of audiences to social media, the curation of highly targeted product and service offerings, and omnichannel
• The pervasive use of gamification to drive audience engagement
• Increasing domination of Google and Facebook in online marketing, generating demand for innovation and new business models in digital advertising